Spending more on gas+Less on Shopping!

The Nielsen Company is reporting that according to a new survey, half of U.S. consumers reduce sending to combat high gas prices. Furthermore; the research found that consumers are combining shopping trips, eating out less and staying home more.

According to the Nielsen Company finds that half (49 percent) of U.S. consumers are reducing their spending to compensate for rising gas prices which is up four points from June 2007. Consumers are also battling high gas prices by combining shopping trips and errands (70 percent), eating out less (41 percent) and staying home more often (39 percent).

Who is benefiting?

Neilsen says that less gas dollars equals more supercenter shopping (ie Walmart).
Results are based on Nielsen Homescan survey responses from nearly 26,000 U.S. consumers, geographically and demographically representative of the total U.S. population.